Thrive Hood River – Our New Name and Logo
After 41 successful years, we've changed our name from Hood River Valley Residents Committee to Thrive Hood River. Our original 11-syllable name carries decades of significance — and we’re so proud of that legacy — but we're excited to modernize with a simpler, welcoming name and logo. Re-introducing ourselves as “Thrive Hood River” doesn't just shorten our name, it captures what we do: Working to shape a thriving community for all. “We want to engage more people in the long-term choices ahead,” said Thrive board president Dale Hill. “As we enter our fifth decade, we’ve left behind the view that land-use planning is wonky, paper-shuffling for consultants. Facing Hood River’s growth is everybody’s business – This place is changing, but changing into what?” “Can our kids walk or bike to school safely? Are local businesses prospering? Can the next generation of farmers afford land in the Hood River Valley? Will working…